We're paving the way for gray, textured hair.

Our Mission

To empower individuals to embrace their gray, textured hair with confidence by delivering nourishing, age-defying solutions that enhance vibrancy, shine and health at every stage of the gray journey.

Our Founder

Tammi Terrell is a master cosmetologist with over 30 years of experience in both salon settings and the TV/film industry. Recognizing the unique needs of her gray and textured clients, she began formulating customized haircare solutions and started a gray revolution. This passion led to the creation of ANEW Gray, a brand dedicated to providing tailored haircare for those embracing their gray, textured hair.